Ever felt intimidated by sales? Don’t worry it’s totally OK to admit it as most small business owners feel the same way you do. Sales in reality is not “only for those with the gift of the gab”, it’s actually extremely simple to improve your sales if you master the art of storytelling. But hang on just for a moment, …
There is nothing more frustrating than seeing your advertising budget return less than it used to year on year – it was what got you to where you are now and yet it seems to be failing you when you need it most. If you’re like most other business owners you’ve probably been using traditional advertising as a way to grow your …
As a smart business owner you’ve no doubt realised the need for better control of your business, so you’ve come to the decision to invest in a Customer Relationship Management (CRM) software. While the decision is definitely the right one for your business, you’re seriously concerned that the sales team won’t use it – any new software has it’s teething phase, so how …
Sales sucks right. I mean we’ve all been forced to be a salesman at some point as a small business owner and it is generally akin to pulling teeth for many of us. Asking for someone else’s business and money can be downright scary, and feels like the most disingenuous thing a small business owner can do. It just doesn’t …
Ever feel like you’re stuck in a rut? That routine which has you doing the same old thing for too long rendering you incapable of seeing the wood from the trees. Now imagine that your business is stuck in a rut. When you started your business you most probably had great ambitions and wanted to build something that you could be proud …
There’s something about a rebrand that just seems so refreshing – change always seems to wash away the old in an instant making you feel better – and different. New is always better right? The quick answer is no, new is not always better when it comes to rebranding your business. There are countless examples of rebranding failures out there …
Please raise your hand if you’re a business owner who understands that social media is a necessity but sees it as waste of time and resources owing to the lack of return. I’m guessing many of you who read that believe that social media seems like an utter waste of time considering the amount of work that it takes to build an audience, …
Remember the days when having a Facebook Page was a surefire way to gain new customers and increase your social media reach for FREE? We do too, but alas those days are now past. Facebook is now a pay to play platform – that much won’t change, however we don’t think that should stop you from using Facebook, rather we …
Raise your hand if you’ve ever been emailed or cold called by a “SEO Expert” who promises to make you number 1 on Google. Keep your hands up if you’ve read countless articles about Website SEO (Search Engine Optimisation if you’re wondering) and why it is so important for your business, but you have still to this day not understood …
The website design and digital marketing worlds are known for rapid changes and advancements. For those in business trying to keep up it can be likened to a ride on a roller coaster. At times you’re ahead of the curve and and enjoying the ride, while at others you are are in free fall just wondering how you got there. …
