Local Business Marketing
Own your brand on search!
The first step in controlling your appearance to your local customers is to ensure your website is indexed on Google (Tell Google your website wants to be found). The second step is to take ownership of your map listing on the right hand side of the Google search page.
Businesses who rely on foot traffic as their major source of revenue need to make sure they are found for the search terms people are using to search for products and services that you offer. This is vital especially when people are on their phones and looking to make a decision immediately.
People don’t only use Google search for finding businesses in their area they also make use of the entire map to locate their nearest and top rated businesses. Maps are generally organic (not paid) but with the new advertising features you can rank at the top if it is essential for your brand.
The Benefits of Google’s Local Listing
Find out how your business is found
Once your business has been officially verified by phone, text or postcard (depending on your business type)
you will be able to learn so much more about your business and how you’re being found online.
What you learn
Are you ranking on maps or on search?
Knowing how your customers are finding you is vital.
If your being found more on maps people have heard about you and are now wanting to visit you – plus it’s now easy!
If your business is being found on search then you are being found in general categories such as “bakery near me”. Welcome new customers!
Being found and knowing people are looking at your business is great, but how many are taking action? This is where you can now find out if people are calling or driving to you or visiting your website.
Knowing this is crucial if you are to ensure your customers are finding out exactly what they need to know before they choose your business.
Where do they come from?
Ever wondered where your customers come from? Short of them filling out a survey you will never know, unless you had Google maps on your side! Hotspots from Google lets you know where the majority of people requesting directions are coming from! Now you can advertise to them directly on Facebook or more on Adwords or Maps!
How many phone calls you say!?
Like most local businesses you most likely do not track how many phone calls you are receiving per week or month, nor do you know what day is most popular.
Not knowing if your calls are increasing or decreasing ensures you remain in the dark with your local marketing efforts. With Google Maps you can now track the calls that come from people on your listing.
How do people feel about your business?
We all like to think our businesses offer superior customer service, but do we actually? Keeping track of, and encouraging reviews gives both you and your potential customers feedback on how you’re doing.
People trust reviews from others and having those gold stars could make all the difference to your business.
Our Pricing Plans
Get Found Basic
Get Found Standard Most Popular!
Get Found Pro
When you are ready to get your business configured correctly online then simply click on the button below. If you are unsure what your business needs simply tick the unsure box and we can discuss your business over the phone before we decide on your best course of action.
Yes, I'm ready to have my business found online