With more than 1.4 Billion worldwide users and 17 Million South Africans estimated to be on the social media platform, Facebook provides an incredible opportunity to capture the exact audience you want for your South African business using Facebook Advertising. Facebook advertising varies distinctly from paid search advertising (Google PPC), in which a user seeks a clear intent from their …
There’s something about a rebrand that just seems so refreshing – change always seems to wash away the old in an instant making you feel better – and different. New is always better right? The quick answer is no, new is not always better when it comes to rebranding your business. There are countless examples of rebranding failures out there …
Please raise your hand if you’re a business owner who understands that social media is a necessity but sees it as waste of time and resources owing to the lack of return. I’m guessing many of you who read that believe that social media seems like an utter waste of time considering the amount of work that it takes to build an audience, …